Earth Month 2014: Light the Way

Posted on Mar 29, 2014 in Community Efforts, Earth Month, Environmental Responsibility, Promotions

Since 1999, Aveda’s global network has set aside an entire month to love, celebrate and raise funds to protect our earth and people.  Since then, our passion and commitment has helped to raise over $22 million for clean water projects.

This April the beautiful Earth Month Campaign tells a story of the remote village in Umbari, India. For this village, getting water can be difficult. Women spend hours each day away from their families, traveling by foot to streams for water and carrying buckets home for drinking and household use. This water is often contaminated and brings serious health and safety risks to their families.   Aveda asked the children of Umbari what clean water means to them, and their drawings speak to clean water as a basic necessity. The illustrations show the happiness and difference clean water projects, like Global Greengrants funds, can bring to their village.

“Less than 1% of the world’s fresh water is readily accessible for direct human use.”

-World Health Organization

This Earth Month at Rejuvenation Spa we encourage YOU to make a difference by:

  • Purchasing a Light The Way Candle, where 100% of the purchase price ($12) will be donated to Global Greengrants Fund (
  • Join us on Saturday April 12, or Sunday April 13,  for our Cut-a-Thon  where 100% of proceeds are donated to Alliance For the Great Lakes*
  • Join us or Pledge our Earth Month Walk/Run on Sunday April 13, at 9:00

* Light The Way Candles are unique in many ways. The spicy aroma includes ginger and ginger lily from India.  100% organic and the glass is made from 100% reclaimed beverage bottles.  The decorated packaging contains the artwork inspired by children who received the benefits of Aveda’s clean water efforts.

* Our cut-a-thon takes place on Saturday April 12, and Sunday April 13.  Call (608)831-7546 to make an appointment for a haircut. The cost is $28 which is donated to the Alliance for the Great Lakes.

Help us raise money for clean water. That’s what Earth Month 2014 is all about!